--- title: What is the Relevance metric and how is it calculated?  description: Relevance Winnin --- [Skip to content](https://help.winnin.com/what-is-the-relevance-metric-and-how-is-it-calculated-#main-content) - [English](https://help.winnin.com/what-is-the-relevance-metric-and-how-is-it-calculated-) - [Español - España](https://help.winnin.com/es-es/what-is-the-relevance-metric-and-how-is-it-calculated-) - [Português - Brasil](https://help.winnin.com/pt-br/what-is-the-relevance-metric-and-how-is-it-calculated-) English Show submenu for translations ![DSG.038.26-HelpCenter-LogoHorizontal-Branca](https://help.winnin.com/hs-fs/hubfs/DSG.038.26-HelpCenter-LogoHorizontal-Branca.png?width=120&height=26&name=DSG.038.26-HelpCenter-LogoHorizontal-Branca.png) Open main navigation Close main navigation - - [English](https://help.winnin.com/what-is-the-relevance-metric-and-how-is-it-calculated-) - [Español - España](https://help.winnin.com/es-es/what-is-the-relevance-metric-and-how-is-it-calculated-) - [Português - Brasil](https://help.winnin.com/pt-br/what-is-the-relevance-metric-and-how-is-it-calculated-) English Show submenu for translations How can we help you? - There are no suggestions because the search field is empty. 1. [help center](https://help.winnin.com/?hsLang=en) 2. [Metrics & Coverage](https://help.winnin.com/metrics-coverage?hsLang=en) 3. [General Metrics](https://help.winnin.com/metrics-coverage?hsLang=en#general-metrics) # What is the Relevance metric and how is it calculated?  ## Relevance explained: Winnin's proprietary metric for measuring content consumption fairly across different ages. **Relevance** is a proprietary Winnin metric that measures how much a piece of content is consumed compared to others. ![Screenshot 2026-02-04 at 14.42.21](https://help.winnin.com/hs-fs/hubfs/Screenshot%202026-02-04%20at%2014.42.21.png?width=670&height=249&name=Screenshot%202026-02-04%20at%2014.42.21.png)   To ensure a fair comparison between content of different ages, the index is calculated based on engagement on the 7th day after publication (called E7). This engagement includes interactions like **likes, comments, and shares**, with variations by platform (on Twitch, for example, only views are counted). The index is displayed as a line graph showing how a topic relevance evolves over time. Importantly, it uses all videos within a given subject for the calculation, not just the most popular ones. - [Get Started](https://help.winnin.com/get-started?hsLang=en) - [SoA - Share of Attention](https://help.winnin.com/soa-share-of-attention?hsLang=en) - [Tabs & Features](https://help.winnin.com/tabs-features?hsLang=en#main-content) - [Home](https://help.winnin.com/tabs-features?hsLang=en#home) - [Category](https://help.winnin.com/tabs-features?hsLang=en#category) - [ZAI](https://help.winnin.com/tabs-features?hsLang=en#zai) - [Topics](https://help.winnin.com/tabs-features?hsLang=en#topics) - [Good Practices](https://help.winnin.com/tabs-features?hsLang=en#good-practices) - [Other Features](https://help.winnin.com/tabs-features?hsLang=en#other-features) - [Brand](https://help.winnin.com/tabs-features?hsLang=en#brand) - [Niches](https://help.winnin.com/tabs-features?hsLang=en#niches) - [Trends](https://help.winnin.com/tabs-features?hsLang=en#trends) - [Metrics & Coverage](https://help.winnin.com/metrics-coverage?hsLang=en#main-content) - [Engagement & Views](https://help.winnin.com/metrics-coverage?hsLang=en#engagement-views) - [Coverage](https://help.winnin.com/metrics-coverage?hsLang=en#coverage) - [General Metrics](https://help.winnin.com/metrics-coverage?hsLang=en#general-metrics) - [API](https://help.winnin.com/metrics-coverage?hsLang=en#api) [![DSG.038.26-HelpCenter-LogoHorizontal-Preta](https://help.winnin.com/hs-fs/hubfs/DSG.038.26-HelpCenter-LogoHorizontal-Preta.png?width=230&height=50&name=DSG.038.26-HelpCenter-LogoHorizontal-Preta.png "DSG.038.26-HelpCenter-LogoHorizontal-Preta")](https://help.winnin.com?hsLang=en) © Winnin Proudly made in Brazil Copyright © 2026, Winnin